Marc Jacobs: The Designer and the Brand
Who is Marc Jacobs?
He is labeled as one of the most influential designers and standing out in the crowd by his unorthodox designs and the eccentric way of advertising his designs as well as how he holds a fashion show. For his long years in the fashion design world, he can set the boundaries of fashion in America. His design characteristics are the result of his being an outspoken and unique view of the world, fashion world specifically. People are always wanting to know about his collections each season for he always knows how to maintain elements of surprise in each coming season.
Marc Jacobs is the founder of the company, and the brand itself is possible to be extended from a clothing line to other lines such as accessories, perfume, etc. He always makes sure that the brand will deliver great quality. So those who know the brand will associate the brand with quality. Marc Jacobs’s brand has its simple logo which is easy to recognize. The font used for the logo is called Engravers Gothic Bold which can be found in historical sites and was displayed in public communication. This is used by Marc Jacobs’s inspiration. The simplicity of the logo is chosen for its neutrality which is clear and can be used on many types of occasions.
Marc Jacobs’s brand has several categories of products. The first is ready to wear category, which inside there is not a fixed style for every collection but with the distinctive feature for high fashion and street style. Marc Jacobs also has its collection for shoes, bags, eyewear, and accessories such as jewelry, watch, scarves, and even phone cases. The children wear category is named Little Marc Jacobs. The line also extended for the beauty and fragrance category. The brand has makeup collection as part of its beauty category for the idea that makes up is an essential part of fashion.
Marc Jacobs: The Designer’s Time Line
He is one of the most known designers in America and even in the world. His taste of art and design makes a bold mark in the fashion industry. Who is Marc Jacobs? How was his early life? Check out Marc Jacobs’s timeline in this reading.
Marc Jacobs early life
Marc Jacobs’s timeline will surely be begun with his early life. Born in New York, the USA on April 19 1963 he was mostly known for the “grunge” collection which he launched in Spring 1993. Marc Jacobs was raised by his parents who worked for the William Morris talent agency together with his sister and brother in New York City. Sadly, his father passed away when he was just 7. Then his mother later remarried and divorced multiple times made him and his family kept on relocating.
Teen Marc Jacobs lived in Upper West Side in Manhattan with his paternal grandmother who opens his way to the world of fashion. His grandmother taught him to knit which then grew his interest in the world fashion design. By the age of 15, he was a student in High school of Art and Design and at the same time working at the boutique Charivari. In this boutique, he met Perry Ellis who then became his mentor. In 1981 he graduated from the high school to continue his education at Parsons School of Design. He designed oversized hand-knit sweaters which were his graduation project and made him earn several highest honors from school.
Marc Jacobs’ career start
His career started when the knit collection went big on his graduation. He then sold the knit collection to Charivari and received positive reviews over it. A clothing manufacturer Reuben Thomas, Inc hired him in 1984, Marc designed the sketchbook label for the company. The career journey continued with his work together Robert Duffy, the company executive, and launched Jacob Duffy Designs Inc.
Marc Jacobs finally had the chance to design for his label in 1986. He became the youngest designer to be awarded the CFDA Perry Ellis award. One of the most prestigious honors in the industry in 1987. The award considered to be the point when his career is peaking up continued by him named vice president at Perry Ellis for women’s design. With the position, he then started to get recognition from international fashion enthusiasts with the collection he named “grunge” in 1992. Marc Jacobs’s timeline still going on with his unstoppable unique approach in the fashion industry even until now.
Marc Jacobs did not come into the fashion industry to be ordinary. Pretty sure if you are one of the fans you may have an interesting and unique taste in fashion. He always comes up with something creative that may never cross in someone else’s mind, well that what makes him and his fashion different. Fashion innovations of Marc Jacobs can be seen not only in the clothing line but the runway shows and even his advertisements. Do you want to what are some of his unusual innovations in the fashion industry? Let’s have fun checking some of them out.
Odd ad campaigns
Before talking about the clothing line, let’s start the fashion innovations of Marc Jacobs with his ads. We can not talk about this subject without putting our fingers on the weird and quirky robotic pose by Victoria Beckham. The collection that came in 2008 is also marked the last of Marc Jacobs’s ad that will be starred by Victoria. He stated that they will be using models for the next season. Though it was quirky and somehow cringy, he declared that the ad campaign was a success.
What he said was right, the models were used fr the next season’s ad. Having Cole Mohr as the model in both the collection of womenswear and menswear, yes you hear it right. He was featured in both lines, so the highlight is when he was campaigning the womenswear such as wearing feminine check pea coat together with the black shoes and the purple bag and also wearing a mini dress colored black with a big bow on it. Beside featuring celebrities and models, Marc Jacobs has also become models for his own brand or the Loui Vitton where he worked for a long time.
The bold and eccentric clothing line
Some designers we know may experiments trough designs and colors a making one unique design for his or her collection. But Marc Jacobs would take one step braver for that. let us take examples from the fall collection of 2009. When other designers would go safe with grays or blacks, he was going bold with brights colors for the collection. He implied that bright vibrant colors would add brightness to the gloomy season.